Social media is now an essential consideration for all businesses – in fact it’s one of the most powerful tools in any business’ arsenal, and the foundation of both online marketing and communication. Choosing the right social media platforms to...
Top 5 Facebook Advertising Myths Debunked With more than two billion users, Facebook is the undisputed king of social media. Since its inception in 2004, it has evolved from a picture and personal news-sharing website to a multi-billion dollar organisation that...
Facebook Crisis? Ad Sales Have Skyrocketed Ever since the Cambridge Analytica crisis came to the public attention back in March, Facebook has been discussed extensively in publications all around the world. There’s been shock and outrage over the breach of user...