Specialists in Marketing for the NHS

NHS Marketing services that deliver.

Specialists in Marketing for the NHS

NHS Marketing services that deliver.

Real Results

OBJECTIVE

The foundation of any successful campaign lies in the planning phase. NHS Birmingham & Solihull Mental Health Trust were hosting a recruitment fair at Birmingham’s ICC. They asked TMH to meticulously craft a detailed media strategy that encompassed various digital marketing channels. By targeting a wide range of platforms and utilising different mediums, to ensure maximum reach and engagement across just 3 weeks. The campaign was to reach students’ as well different ethnic groups across Birmingham & Solihull.

RESULTS

The successful recruitment campaign for NHS Birmingham & Solihull Mental Health Trust demonstrated the power of comprehensive planning and the effective utilisation of various digital marketing channels.

The turnout of 1,400+ people at the recruitment fair highlighted the campaign’s effectiveness in generating interest and attracting individuals passionate about mental health professions, in just 3 weeks. This accomplishment stands as a testament to the importance of a well-executed digital marketing strategy in achieving recruitment objectives.

Karen, Andy and colleagues ensured the promotions for our event generated over a thousand pre-registrations.

Dave Hollands

Communications and Events Officer, Birmingham and Solihull Mental Health NHS Foundation Trust

Real Results

OBJECTIVE

The foundation of any successful campaign lies in the planning phase. NHS Birmingham & Solihull Mental Health Trust were hosting a recruitment fair at Birmingham’s ICC. They asked TMH to meticulously craft a detailed media strategy that encompassed various digital marketing channels. By targeting a wide range of platforms and utilising different mediums, to ensure maximum reach and engagement across just 3 weeks. The campaign was to reach students’ as well different ethnic groups across Birmingham & Solihull.

RESULTS

The successful recruitment campaign for NHS Birmingham & Solihull Mental Health Trust demonstrated the power of comprehensive planning and the effective utilisation of various digital marketing channels.

The turnout of 1,400+ people at the recruitment fair highlighted the campaign’s effectiveness in generating interest and attracting individuals passionate about mental health professions, in just 3 weeks. This accomplishment stands as a testament to the importance of a well-executed digital marketing strategy in achieving recruitment objectives.

Karen, Andy and colleagues ensured the promotions for our event generated over a thousand pre-registrations.

Dave Hollands

Communications and Events Officer, Birmingham and Solihull Mental Health NHS Foundation Trust

How We Help Your NHS Trust Grow

Television Advertising

Newspaper Advertising

Radio Advertising

Cinema Advertising

out of home (ooh)

Spotify Advertising

Google Ads (Adwords)

Microsoft Ads (Bing)

Youtube Ads (Google)

Facebook Ads (Meta)

Instagram Ads (Meta)

Web Design

Landing Pages

SEO

website Hosting and maintenance

Real Results

OBJECTIVE

NHS Nottingham tasked TMH Outdoor with creating a multi media campaign aimed at recruiting nursing staff at their new mental health hospital.

They needed immediate results, to enable them to start their recruitment process. So our campaign needed to deliver instant results.

TMH Outdoor worked closely with NHS Nottingham and planned a media campaign to best connect with their targeted profile of both males and females within a local commute of the new hospital.

With our extensive knowledge of local media we put together a targeted media campaign that would give NHS Nottingham maximum reach and impact.

We achieved this by using the following media –Adnozzles, Bus Rears, Dax Radio and Capital Radio.

RESULTS

The campaign was highly effective, we used a number of different media and this in turn created high coverage and impact.

Applications came through straight away allowing the NHS to start their recruitment process. The campaign delivered high quality candidates and met NHS Nottingham’s targets for this recruitment drive.

Samaritans Purse Case Study

Real Results

OBJECTIVE

NHS Nottingham tasked TMH Outdoor with creating a multi media campaign aimed at recruiting nursing staff at their new mental health hospital.

They needed immediate results, to enable them to start their recruitment process. So our campaign needed to deliver instant results.

TMH Outdoor worked closely with NHS Nottingham and planned a media campaign to best connect with their targeted profile of both males and females within a local commute of the new hospital.

With our extensive knowledge of local media we put together a targeted media campaign that would give NHS Nottingham maximum reach and impact.

We achieved this by using the following media –Adnozzles, Bus Rears, Dax Radio and Capital Radio.

RESULTS

The campaign was highly effective, we used a number of different media and this in turn created high coverage and impact.

Applications came through straight away allowing the NHS to start their recruitment process. The campaign delivered high quality candidates and met NHS Nottingham’s targets for this recruitment drive.

Samaritans Purse Case Study

See below the services we can plan and buy your NHS Trust

TV Advertising

Get infront of the community with an effective local TV advertising campaign that generates results.

Newspaper Advertising

There are countless newspaper advertising options, including local newspapers, lifestyle, trade magazines and more.

Radio Advertising

Radio Advertising is an extremely effective and affordable advertising channel, which the NHS can use to reach the local community.

Cinema Advertising

The old and young love films, making cinema advertising hugely impactful in reaching your target audience, cost effectively.

out of home (ooh)

There is a wealth of outdoor advertising channels available, from roadside panels, bus shelters, buses, shopping malls, supermarkets, fuel stations, leisure centres, gyms, motorways services, the list is endless.

Spotify Advertising

Drive impact with Spotify’s engaging ad formats, including audio, podcasts, video and display.

Google Ads (Adwords)

We can help you take advantage of the world’s largest search engine to drive more website traffic, awareness, event promotions and more.

YouTube Ads

There are a variety of ad formats on Youtube that allow you to reach the local community on a large scale, cost effectively.

Bing Ads

Although Bing has a lower share of the UK search engine market, it still represents an effective means to generate website traffic for your NHS Trust.

Instagram Ads

With Instagram ads, you can get your NHS Trust in-front of a mainly youth focused audience, targeting specific ages and demographics, that will build awareness at scale, for an affordable cost.

Facebook Ads

Facebook has changed how the world communicates and consumes information, reaching over 3 billion active monthly users. Through full-funnel campaign strategy, we can help you increase awareness, website traffic and drive impressions.

Web Design & Development

Your website is most likely the hub where your community will get information from. Our website designers and developers build bespoke websites that are easy to navigate, compliant and create a lasting first impression.

Landing Pages

Make your campaigns work harder for you by leading your paid website traffic to a bespoke landing page that is fast to load, looks professional and is easy to use.

seo

Did you know that 67k searches are performed on Google every second? Search engine optimisation (SEO) is an essential marketing channel for any NHS Trust that seeks to reach an online audience.

Get in contact with our NHS marketing experts now.

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Let’s Talk!

Get in touch today and we will find the right digital advertising strategy for your NHS Trust.

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