TMH Media, proudly announces the merger of its digital division with London based digital marketing agency, Odiono. Together, they’re shaping the future with the creation of an exciting new partnership, TMH Digital.
This exciting merger combines the legacy of TMH Media, a well established offline media agency with Odiono’s digital expertise.
This strategic union is not merely about combining two entities; it’s about offering their clients a holistic and comprehensive approach to media and marketing that leverages the strengths of both offline and digital worlds.
TMH Media, is a full-service marketing and media agency, who’s clients range from, high street brands such as NEXT, Domino’s and Ocado through to National Charities, Councils, Emergency Services and Brands since 2012.
Odiono is a digital marketing agency, started in 2018, that provides website development,
website maintenance, search engine optimisation (SEO), pay per click advertising (PPC) and social media marketing services to a range of worldwide clients in the hospitality, automotive and financial sector.
TMH Digital represents a significant step forward in our commitment to providing enhanced value to our clients.
Andy Dewar, the Managing Director of Odiono, expressed his excitement about the merger,
saying:
“Having worked alongside the incredibly talented TMH Media team for the past 5 years, this merger just made sense. Combining our resources and expertise will allow us to provide better services to our clients and increase our service offerings. We are excited for our new partnership.”
Emma Freeman Horsup, Managing Director of TMH Media, added:
“This is a thrilling moment for us. The birth of TMH Digital represents our commitment to delivering excellence in the digital realm. We are excited to embark on this journey with Odiono and for all of our clients to benefit from this merger.”
Andy Dewar will stay on as the Managing Director of TMH Digital.
Here’s why this merger will add substantial value to our clients:
1. A Unified and Integrated Approach
By bringing together TMH Media’s extensive expertise in offline media with TMH Digital’s digital prowess, we create a powerful synergy. This synergy allows our clients to develop and execute integrated marketing strategies that seamlessly blend offline and online channels, ensuring consistent brand messaging and maximum audience reach.
2. Expanded Service Offerings
This merger will broaden our service portfolio, enabling us to offer an even more diverse range of solutions to our clients. Whether it’s traditional advertising campaigns, digital marketing strategies, or a fusion of both, our clients will now have access to an array of options designed to meet their specific needs and objectives.
3. Enhanced Targeting and Analytics
TMH Digital’s digital capabilities, including data analytics and precise audience targeting, complement TMH Media’s traditional media strengths. This means that our clients can now benefit from the precision of digital marketing while leveraging the impact of traditional media, all backed by data-driven insights.
4. Adaptability in a Dynamic Landscape
In today’s ever-evolving media landscape, adaptability is key. Our merger equips us with the agility to adjust strategies rapidly based on changing market trends and consumer behaviour, helping our clients stay ahead of the curve.
5. Cost-Efficiency
Combining offline and online media capabilities streamlines resource allocation, making campaigns more cost-efficient. Clients can achieve their marketing objectives without unnecessary expenditure.
6. Measurable Results
Clients can expect comprehensive reporting and measurable results across both offline and online campaigns, providing transparency and insights into the effectiveness of their
marketing efforts.
In summary, the merger of TMH Media and Odiono is driven by their commitment to providing clients with a one-stop-shop for their media and marketing needs. By harnessing the strengths of both offline and online channels, we aim to deliver enhanced value, broader capabilities, and a more integrated approach that helps clients achieve their goals in today’s dynamic and competitive business landscape.
For media enquiries or more information, please contact Andy Dewar at andy.dewar@tmhdigital.co.uk or call 01206 241014